The Results Are In! Here’s What “Own the Conference” Participants Have Achieved
Dear Friends,
Welcome to the 40th edition of Short & Sweet, a weekly newsletter where I provide brief tips for attorneys to build their brand and book of business, on and off of LinkedIn. Read until the end to see my LinkedIn tip of the week.
We’ve talked a lot about conference prep over the last 40 issues of this newsletter.
If you’ve been wondering what kind of results my clients have achieved after preparing together, take a look at these two accounts:
“Jamie gave me a fresh perspective on preparing for the Annual Meeting in San Diego in the Own the Conference group program. Despite it being my 25th conference, it was the best prepared I had been . . . and it resulted in more meaningful and productive meetings. Jamie gave me a roadmap, focusing on my key clients and contacts with whom I needed to fix meetings with early on, which resulted in better planned and more focused meetings. I’d recommend Jamie to all my INTA and trade mark friends whether you’ve been in the profession for longer than you would like to admit or just starting out. We all need fresh ideas, being introduced to new groups, and having someone who can help motivate us to move our business development activity forward, rather than it dropping down the never ending to do list - and making it fun along the way."
“Going to the Annual Meeting can feel like a blur. Jamie’s Own the Conference group program reinforced a more proactive and structured approach— shifting from scatter-gun, opportunistic networking to targeted relationship building. The post-event follow-up system also converted connections. As a result of the program, I met 15 new potential collaboration partners, generated 2 promising pitches, and secured a new matter. I went into the Annual Meeting feeling prepared, clear on my messaging, and ready to connect meaningfully."
They’re not alone. Other Own the Conference group members also reported:
Increased LinkedIn visibility and engagement
More strategic, meaningful connections
Stronger introductions and increased leads
A calmer, more productive conference experience
What if you could go into the Leadership Meeting and the 2026 Annual Meeting with this confidence?
Registration for the next Own the Conference Group Prep and Networking program is underway with $100 off now through November 21 with the code OTC100. If you’re going to Leadership, you’ll also get a free planning session.
Get yourself organized now for these conferences so you can come out later with tangible results.
Warmest Regards and see you next week,
Jamie
LinkedIn Tip of The Week:
Ahead of a conference, make sure your LinkedIn profile is current, and craft your Experience, Headline, and your About sections so they address what lights up your target audience and what keeps them up at night. Need help getting this in order? I update profiles for IP attorneys.
P.S. You can work with me in the following ways:
LinkedIn in 8 Coaching and Training in 60 days
Full-Spectrum 1:1 Business Development Coaching and Consulting in 90 Days
Law Firm Business Development Strategy
Conference Prep
Human Design Readings