Knock Down Your LinkedIn Obstacles and Grow Your Practice

Dear Friends,

Welcome to the ninth edition of Short & Sweet, a weekly newsletter where I provide brief tips for attorneys to build their brand and book of business, on and off of LinkedIn. Read until the end to see my LinkedIn tip of the week. 

Do you see those in your network gaining visibility on LinkedIn and want to join them? What’s stopping you from being more active there? The reasons I hear most often are:

  • Fear

  • No time

  • It feels fake

  • My clients aren’t there

  • I don’t know what to write about

  • I don’t know how to use the platform

  • My law firm or company won’t approve

  • No one wants to hear what I have to say

  • Someone else already wrote about this topic

  • That other person who’s posting is more interesting or accomplished than me

I address these concerns head on in coaching sessions with clients.

✅ We develop a LinkedIn strategy that fits your unique personality, interests, comfort zone, target audience, and time constraints.

✅ You learn how to build LinkedIn into your schedule without sacrificing billable hours or family time.

✅ You learn how to optimize the platform so that you’re consistently growing an aligned network and your posts are being seen at the top of the feed. 

✅ We work on any obstacles you may face in terms of fear, imposter syndrome, firm policies, and writer’s block.

And the best part? I create a captivating LinkedIn profile for you and you get to join a community of attorneys who support each other on and off of LinkedIn.

All of these efforts result in more visibility, opportunities, clients, and confidence. We can accomplish all of this in only 2 months with my LinkedIn training and coaching program. Respond to this email and make this a priority for 2025.

Warmest Regards and see you next week,

Jamie!

 

LinkedIn Tip of The Week:

A best practice is to put links to websites outside of LinkedIn in the comment section of a post so LinkedIn doesn’t think you’re directing people off of its website. However, putting links within the main body of a post has been shown to harm visibility only slightly. So, if a link is central to the subject matter of your post, include it in the main post. An example of when it may be critical is if you’re trying to get people to register for the event you’re writing about in the post.  


P.S. If you’re ready to start 2025 off strong, you can work with me in the following ways:

  • 1:1 coaching to create a sustainable business development plan aligned with your goals, strengths, target audience, and schedule.

  • 1:1 LinkedIn coaching and training that leverages LinkedIn to grow your visibility and practice without sacrificing billable hours.

  • Business development strategy, training, and fractional services to move your law firm in a focused direction to achieve brand and revenue goals.

  • 1:1 coaching to effectively navigate industry conferences and maximize your ROI.

  • Human Design readings to gain insight into what attracts clients and success to you.

 

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